AB Digital
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Build & Sell Websites
57 lessons — AB Digital
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Start Lesson 1
All Modules
Module 1
The Mindset Shift
Lesson 1: Why Most People Stay Stuck
Lesson 2: The Employee vs. Owner Mentality
Lesson 3: What You Actually Need to Start
Lesson 4: The 30-Day Framework Overview
Module 2
Picking Your Niche & Service
Lesson 5: How to Choose a Niche
Lesson 6: What Services Local Businesses Actually Pay For
Lesson 7: Validating Your Offer Before You Sell It
Lesson 8: Building Your Core Offer
Module 3
Building Your Online Presence
Lesson 9: Setting Up Your Business Profile
Lesson 10: Creating a Simple Portfolio
Lesson 11: LinkedIn and Local Visibility
Lesson 12: What NOT to Waste Time On
Module 4
Finding & Approaching Clients
Lesson 13: Where to Find Local Businesses
Lesson 14: The Research Process
Lesson 15: Building Your Lead List
Lesson 16: DM Outreach Strategy
Lesson 17: Creating a Preview Site to Get Meetings
Module 5
Cold Calling Mastery
Lesson 18: Why Cold Calling Still Works
Lesson 19: Overcoming Call Reluctance
Lesson 20: The Opening Line That Works
Lesson 21: Handling Gatekeepers
Lesson 22: Getting to the Decision Maker
Lesson 23: Reading the Conversation
Lesson 24: Qualifying on the Call
Lesson 25: Booking the Discovery Meeting
Lesson 26: What to Do After the Call
Lesson 27: The Full Cold Call Framework
Module 6
The Discovery Meeting
Lesson 28: What a Discovery Call Actually Is
Lesson 29: Questions That Uncover Pain
Lesson 30: Presenting Your Solution
Lesson 31: Handling Objections
Lesson 32: The Close
Module 7
Pricing & Packaging
Lesson 33: How to Price Your Services
Lesson 34: Retainer vs. Project Pricing
Lesson 35: Creating Packages That Sell
Lesson 36: Anchoring and Value Framing
Module 8
Follow-Up & Nurture
Lesson 37: The Follow-Up System
Lesson 38: Multi-Touch Sequences
Lesson 39: Staying Top of Mind Without Being Annoying
Lesson 40: When to Let Go
Module 9
Delivering Results
Lesson 41: Onboarding Your First Client
Lesson 42: Setting Expectations
Lesson 43: Delivering on What You Promised
Lesson 44: Getting Testimonials
Module 10
Scaling & Replacing Your Income
Lesson 45: Your First $3,000 Month
Lesson 46: Systematizing Your Client Acquisition
Lesson 47: When to Go Full-Time
Lesson 48: Building a Referral Engine
Lesson 49: Hiring Your First Contractor
Lesson 50: The Path Forward
Module 11
Building Websites: Platforms & Hosting
Lesson 51: Choosing the Right Website Builder
Lesson 52: Wix — Best for Beginners
Lesson 53: WordPress — Most Powerful & Flexible
Lesson 54: Squarespace & Webflow — Design-First Options
Lesson 55: Lovable — AI-Powered Web Apps
Lesson 56: Shopify — For E-Commerce Clients
Lesson 57: Hosting, Domains & Going Live (IONOS, Cloudflare & More)